British Comedy Guide

Too obvious?

Oxo Cube

We are always delighted when we receive an entry to our Gag-a-Week competition that seeks to move beyond the obvious. The great majority of submissions tend to circle around the same unsurprising interpretations - for example, our recent request for jokes about the stock market yielded a lot of puns about Oxo cubes.

With our Writing Award now open - not-to-mention a sparkling new opportunity being announced today - we thought it was a good time to address the topic of obviousness.

Depending on the vehicle, a degree of obviousness is not always a bad thing. Some of the biggest...

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Published: Thursday 30th May 2024

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