Jane Root
- Executive
Press clippings
BBC call to end ratings obsession
Programmes that score low in the ratings often do well in the Barb audience appreciation indices (AIs). Early Doors, a comedy by Craig Cash averaged only 1.7 million viewers in its first outing, but scored particularly highly on the AIs. Ms Root decided to commission a second series, partly because such a high proportion of viewers enjoyed it.
Matt Wells, The Guardian, 11th February 2004