Lounge lizard Troy Hawke takes to the streets of Liverpool to ask Scousers to 'Adopt a Word'. At the end of the video we see actor Milo McCabe helping to catch a shoplifter without breaking from his character.
Macho Man follows a young man's journey to try and become more masculine, in an attempt to regain the love of his father. Along the way he meets a men's rights activist, a pick-up artist, and embarrasses himself.
