Ideas man standing next to a flip chart pitching three TV executives.
"The contestants live in a house together and have to sing all day and can only sleep after performing really hard tasks.
They also have to eat things like sheep eyes before every meal and every contestant will have a harrowing back story which will be shown in clips.
The final will involve the remaining three contestants answering questions were they have to put the prize money on trap doors and could lose the lot."
The TV producers look at each other not totally convinced
The ideas man goes for broke.
"Oh and one of the contestants will be dressed as Micheal Jackson"
TV producers all smile and start shaking each others hands.
