Viral Opp

I'm too old for this sort of thing... http://www.bbc.co.uk/writersroom/opportunities/the-million-hits-viral-comp

I want to be a viral director when I grow up.

Hmm. If I could think up a viral idea I'd produce it myself, many times until they were knocking at my door. Yes, it's an opportunity to work with pros, but is it worth it?