Cidra

VIEW OUTSIDE OF A PUB ALL VOICES ARE HEARD OUT OF VIEW

MAN1
Who you looking at?

MAN2
Just trying to watch the match.

MAN1
That's alright then,

MAN3
Who you looking at?

MAN4
Just choosing some crisps.

VO
Has your urge to aggro been let go? Then from the people who brought you Stella the fighting man's lager.. Cidra the cider with bite for a man who likes a fight.

FX SOUNDS OF SEVERAL BOTTLES BEING OPENED

MAN1-4
Who you looking at?

MAN1-4
You ya bastard!

FX SOUND OF SCRAPPING AND CHAOS ENSUING,
CHAIR COMES FLYING OUT OF PUB WINDOW.

VO
A black eye and a suspended sentence or your money back.

I drink this every night but all I've had is a few nasty looks. I want my money back.

No...

Made me

Sidra - spanish for cider - is 'cidra' a concidence or is Chimneypowder J a multilingual wordster? Nuntheless, it appled to me, I liked the core humour and feel that Granny Smith would have been tickled to a turnover in her grave.

Didn't Dr Who battle the Sidra in he seventies?
It was a man in grey tights with several vacum cleaner hoses coming from his head.

Dr who did indeed battle the Sidra in the 70s.
He completed the 12 step program and was cured.
Those 12 steps were the first time the tardis was every seen to be bigger inside than out.
Sidra was banned in 1986 for its time distortion properties.

Be good for an anti drink campaign,I think the humour would work it that context