VO:
This advert is brought to you from the institute of sleep disorders.
CLOSE UP OF A YOUNG MANS FACE, EYES OPEN LAID IN BED. HE TOSSES AND TURNS THEN THROWS THE COVERS OFF.
CUT TO PROFESSOR TYPE IN A LAB COAT AT THE END OF THE BED.
PROFESSOR:
Do you have problems sleeping? Anxious at bed time?
YOUNG MAN NODS
PROFESSER:
Then you need...To knock one out! It works for me.
YOUNG MAN PUTS THUMB UP TO CAMERA SMILING, HE HAS A BOX OF KLEENEX IN HIS OTHER HAND.
END