I don't believe it is really, for a start, it is only a public ban, not a private ban, I believe they can wear them at home should they wish to revert to be being bullied by their males.
This should tell them that our society wants NO ONE to wear them, not just Muslims - I believe the wording of the ban includes all manner of full face coverings, including helmets, but I could be wrong. So it can't be seen as merely a political stance against Islam. I won't be allowed to walk down the road in my helmet and you won't be allowed to walk down the road with a face pack on. Quite right too.