Back in the 1980s myself and my two brothers, one older, one younger, used to holiday in my parents' holiday bungalow which was located in Herne Bay, Kent. Our mother gave us all a sum of money to spend in The Hampton Stores so my younger brother bought a Finger of Fudge. Whilst crossing a busy road he dropped the aforementioned chocolate bar and a vehicle ran over it rendering it squashed in the road. He began to cry and being the cruel siblings that we were, myself and our older brother laughed.
So ... every time we heard the Cadbury's Fudge advert on the TV we'd always sing "A Finger of Fudge is just enough to get squashed in the road ... it's full of squashable goodness etc."
